In March and April 2026, Slkor’s Sales Department I won the company’s “A-Team”monthly sales championship for two consecutive months, while core member Luo Yanping claimed the individual sales champion title twice in a row. Sun Gaofei, Director of Sales Department I, is now leading his team toward a third straight win. In recent interviews, Luo Yanping and Sun Gaofei shared their perspectives from the frontline and management levels, revealing the real story behind this championship streak.
Song Shiqiang, General Manager of Kinghelm & Slkor, presenting an award to Sales Department I
Sun Gaofei: Leading a Team Means “Solving Problems” and “Fairly Sharing Rewards”
Sun Gaofei majored in Applied Electronic Technology in college. After graduation, he worked in R&D for three years. His technical background has been a great help in leading the team – clients’ technical staff are willing to have in-depth conversations with him, and he can directly help team members solve problems. However, when talking about the methods for winning the championship, he focused on team operations. His thinking is very clear: first break down the team’s goals for each person, then have each person implement them with specific clients. In March, they proactively managed demand by having some clients place orders early. Entering April, he anticipated that this early consumption would lead to a slowdown, so he quickly adjusted the strategy – requiring the team to dig deeper into existing clients for other product models to generate incremental performance. “Since clients are already cooperating with us, their trust in us is very high.” The effect of this deeper digging showed up in April, and the team fought another outstanding performance battle.
Song Shiqiang, Luo Yanping, Sun Gaofei
In his view, everyone’s strategies are quite similar, and the most critical factor for success is the team’s mindset. “One characteristic of our team is that whenever I say we need to push for performance, everyone is full of confidence and enthusiasm.” The atmosphere where everyone is striving and trusts each other is the true competitive edge. After Luo Yanping won the individual sales champion for two consecutive months, Sun Gaofei specifically asked her to give a full-process sharing session – covering everything from client development, client follow-up, securing orders, to delivery schedule management, payment collection, and client maintenance. “Once a benchmark is set, everyone realizes this is not the ceiling, but the highest flag for now, and everyone wants to chase it.” That sharing session received a good response within the team, especially for new members who were unclear about their goals; after listening, they knew in which direction to focus their efforts.
Sales Department I champion trophy and mobile red flag
The team’s ability to charge ahead would not be possible without strong support from the back end. Sun Gaofei repeatedly mentioned the importance of the Slkor brand’s reputation and cross-departmental cooperation: “The brand effect is very significant. Now the Slkor brand has gained recognition in the market, and the number of daily inquiries is stable. With timely cooperation from the supply chain, warehouse, and finance departments, we are able to close the deals. Performance is not just about the sales team fighting for orders; it is accomplished together by everyone.”
Sun Gaofei, Director of Sales Department I, during the interview
Having served as Director of Sales Department I for over two years, Sun Gaofei believes the two most critical things in leading a team are: helping members solve problems and fairly distributing benefits. “As the team leader, you must solve problems satisfactorily, not just paint a rosy picture without taking action.” He gave an example: while a team member was on maternity leave, her client in Zhongshan had a complaint. He immediately rushed there with an engineer and resolved the issue that same day. “Salespeople have sharp eyes; they know very well whether you can truly help them solve problems.”
Sun Gaofei’s “Standardized Summary of Master-Apprentice Training”
In terms of training newcomers, Sun Gaofei’s first step is to “give a preventive shot”. “In the semiconductor industry, no newcomer can achieve a breakthrough immediately after joining. Real growth comes from starting with small clients and moving to large ones, from following sample trials to mass production – this is a long process. But once you succeed, one good project can bring continuous returns for three to five years.”
In terms of specific coaching, he emphasizes eight words: “Be proactive, act with integrity.” “Newcomers are confused when they join; we assign them mentors, but you must take the initiative to ask. The principle of our Sales Department I is that whenever a newcomer asks a question, we share everything we know.” He says he has taught many people, but how much they learn depends on their aptitude. “The person who is proactive will definitely learn the fastest.”
Sun Gaofei training new salespeople on professional knowledge
Luo Yanping: Steady and Solid Effort Is the Best Shortcut
Luo Yanping moved from customer service to sales, and after a long period of accumulation, her performance took off in 2026. In a recent interview, she shared her sales experience and strategies, revealing the growth and perseverance of a sales professional.
Luo Yanping, Slkor Sales Department I
In Luo Yanping’s view, “grinding it out” is the key to winning double championships; luck is just the icing on the cake. Her sales secrets are simple: deep professional knowledge, customer segmentation and focus, consistent follow-up, and proactive problem-solving. Her previous experience in customer service gave her a deep understanding of customer needs – short-term performance may rely on luck, but to maintain stable results over the long term, only persistent effort and continuous accumulation, winning customer trust with professionalism, are true strengths.
From first contact to closing a deal, Luo Yanping summarized five key steps: understanding real needs, matching professional solutions, addressing core concerns, timely follow-up to lock in the order, and after-sales maintenance for repeat purchases. She says the first step is very important – many salespeople rush to promote products while overlooking the customer’s real pain points. She uses an A-B-C customer segmentation method to focus her energy on high-value clients, while saving time with standardized workflows to ensure every interaction creates real value for the customer. This helps maintain strong relationships with key clients while also covering more potential opportunities.
Luo Yanping at her workstation in Slkor Sales Department I
Asked about how she has changed since entering the industry, Luo Yanping said that when she first started, she was afraid of rejection and easily discouraged. Now she is more stable, resilient, and can face rejection calmly, actively solving problems without overthinking. This mental maturity has been honed through real-world experience. The company’s support has also given her confidence – stable product supply, brand backing, and team experience all help her do her job with greater assurance. General Manager Song Shiqiang often says, “Only by building a strong brand can we create a better platform for our salespeople, allowing them to focus on fighting on the front lines.”
As a senior salesperson in the team, Luo Yanping has gradually taken on the responsibility of mentoring new hires: “Currently, I focus on three areas: process standards, product knowledge, and customer follow-up skills.” Her advice for newcomers is fourfold: first, thoroughly learn the industry and product basics; second, keep a calm mindset and don’t fear rejection; third, persist in proactive follow-up; and fourth, learn to segment customers and review your work daily. From customer service to sales champion, her growth path proves one thing: there is no shortcut in sales – steady and solid effort is the best shortcut.
Slkor semiconductor product series
Looking Ahead: Challenges Remain, but the Team Keeps Running
Looking at the May market, Sun Gaofei admits that this year’s peak season has shown signs of slowing down, with fewer quote inquiries. The team has adopted new strategies to sustain growth, but he prefers not to disclose them prematurely. “It’s not good to talk about things that haven’t materialised yet.” As for a possible third consecutive title, his answer is direct: “Stay tuned.”
From Luo Yanping’s individual diligence to Sun Gaofei’s team leadership, Slkor Sales Department I’s back-to-back championships are no accident. They stem from frontline commitment to professionalism, patience, and integrity, as well as management’s focus on problem solving, fair rewards, and team culture. True to the corporate values of “Integrity, Drive, Resilience, and Meticulous,” this team is proving that steady, solid effort is indeed the best shortcut.
Kinghelm and Slkor corporate culture
Founder Introduction
Mr. Song Shiqiangis a popular science lecturer of the Chinese Institute of Electronics, a member of the Electronic Information Expert Database of the China Association for Science and Technology, a science columnist, and a well-known researcher of Huaqiangbei’s commercial ecosystem.The companies he invests in and operates include Shenzhen Slkor Semiconductor Co., Ltd. and Shenzhen Kinghelm Electronics Co., Ltd. The brands “SLKOR” and “Kinghelm” have already gained recognition and reputation in international markets.
Under the brand slogan “Kinghelm Connects the World,” Kinghelm Electronics started with the development of Beidou/GPS navigation positioning antennas. The company has since expanded into microwave antennas, RF cable assemblies, and electrical signal connectors, actively embracing the era of the Internet of Everything and intelligent connectivity.Meanwhile, Slkor focuses on the development of semiconductor devices such as diodes, transistors, MOSFETs, and IGBTs, as well as sensors and related power devices. Together, these product lines serve more than 30,000 customers worldwide, providing both components and supporting technical solutions across industrial and consumer electronics applications.
Mr. Song Shiqiang of Kinghelm and Slkor Awarded “Huaqiangbei Maker Mentor” Title
Media ContactCompany Name: Shenzhen SLKOR Micro Semicon Co., Ltd.Contact Person: SupportEmail: Send EmailPhone: +86 18073002950Address:18th Floor, Building T2, Lijincheng Center, Yousong Community, Longhua Street, Longhua District City: ShenzhenCountry: ChinaWebsite: www.slkoric.com
